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New Career Exploration Videos Available on Northwest Michigan Works! Website

News Release
June 7, 2021

NORTHWEST LOWER, MI— Students and job seekers can learn about a wide variety of careers by watching a new set of videos on the Northwest Michigan Works! website. The videos were recorded during the 2021 Virtual MiCareerQuest Northwest which was held online May 12. 45 schools from across Northwest Lower Michigan registered for the event which included nearly 50 employers. Nearly 1,000 students participated in the live event and another 3,500 plan to watch the videos. Those videos are available at

“I thought that the program was extremely informative,” said Abrya Boerma, a student at Cadillac Innovations High School. “I loved how much detail went into each subject that they presented on, including what machines you are able to use on the job, how much you will be making as a worker, manager, or office worker.”

“The students at Bear Lake enjoyed the virtual career fair,” said Lori Bullis, a counselor at Bear Lake High School. “They were engaged and excited to hear from professionals in the careers they are interested in. Our students were excited and more than willing to share their experiences with their classmates. It was a great experience for everyone involved!”

MiCareerQuest™ Northwest is a career and college readiness event for 9th and 10th-grade students. Local employers from Agriculture, Construction, Healthcare, Hospitality, IT, Manufacturing, and more came together to create a unique virtual career exploration experience.

“Talent attraction and retention is a core focus of our work at Traverse Connect and this wonderful event helps our future workforce get excited about the fantastic career opportunities right here in northern Michigan,” said Jody Hansen, Investor Engagement Administrator at Traverse Connect.

MiCareerQuest™ was created in 2015 by Michigan Works! Kent, Allegan & Barry Counties (now West Michigan Works!), Kent ISD, and the Construction Workforce Development Alliance (CWDA) in response to employers’ need for future talent in Construction, Healthcare, Information Technology and Manufacturing.

The professionals at Networks Northwest help our City Council, Planning Commission, and staff make thoughtful decisions to ensure our community is sustainable and resilient for many years to come.
- Mark Heydlauff, Charlevoix City Manager